Friday, April 14, 2017

LG listens to the consumers' needs, they came out with their new flagship smartphone G6.

Although it is quite common that smartphone companies does gather the needs of the consumers for smartphone design, but this is the first time I came across a company which does address the real needs of consumer. In fact they even have a video with the consumers spelling out their individual needs. Do check out my video which I have taken during the LG G6 launch at the National Gallery of Singapore.

LG G6 is their flagship smartphone which features bold new display format with a cinematic viewing experience, exceptional screen to body ratio, wide angle camera etc. The smartphone will be retail at S$988 and will be available from 14 April 2017 onwards at M1, Singtel, Starhub and other LG authorised retailers. For every purchase of the G6, it comes with a free flip case worth S$58 while stocks last.

Well, it is the first smartphone in the world to feature 18:9 display format. With a 5.7 inches QHD+ ( 2,880 x 1,440 resolution ) FullVision display, I am pretty sure you will enjoy watch your movie on the LG G6 smartphone. 

Oh, that one hand ergonomic design of LG G6 is still an important requirement from consumers. Yes, I can speak for myself on that requirement too.

Another first is the Dolby Vision. LG G6 supports two high Dynamic Range ( HDR) standards so that viewers get more out of their cinematic contents. 

LG G6 has dual 13MP camera with wide Angle lens ( 125 degrees ) to capture better photos.

A new feature is the Square Camera Mode which offers new exciting ways to create photos with snap shots, match shot, grid shot and guide shot features. You need to try it out to able to appreciate it. 

One very important requirement from consumer is that it must be durable. LG G6 has IP68 water and dust resistance,which makes it protected up to 1.5m of water for as long as 30 minutes. High temperatures and nail penetration were all taken care by the proprietary technology that dissipates heat via an internal heat pipe, the first in an LG smartphone.

The LG G6 has Google Assistant built-in. It works seamlessly with LG apps, empowering users to get fast answers, manage everyday tasks, enjoy music, video etc

"The LG G6 offers users new visual and manual experiences as it marries an expanded screen with the convenience of one-handed use." said David Yoh, Mobile Communications Business Director of LG Electronics Singapore. "LG will continue to lead smartphone innovation with a focus on convenience and reliability in order to exceed consumer expectations."

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