Don't know what gift to get for your father on the Father's Day ?

For the PHOTOGRAPHY ENTHUSIAST DAD

CANON EOS 80D 

EOS 80D (Body)
$1,649

EOS 80D Kit 
(EF-S18-55 IS STM) 
$1,849

EOS 80D Kit II 
(EF-S18-135 IS USM)
$2,249

EOS 80D Kit III 
(EF-S18-200 IS)
$2,299


Is dad an aspiring photographer? Then the EOS 80D would be the perfect gift for him! This DSLR takes imaging quality up a notch with its 24.2MP, APS-C CMOS sensor which renders high resolution images in sharp detail and precision. Paired with the fast and powerful DIGIC 6 image processor, and ISO speeds of up to 16,000, dad can capture consistently perfect shots in every situation – from night photography to wildlife and sports.

Bonus tip: Spend some quality time with dad this Father’s Day – join him on a photography adventure with the EOS 80D and take tons of stunning photos (and sneak in some fabulous wefies too!)

7.0fps High Speed Continuous Shooting 

24 MP APS-C CMOS sensor and DIGIC 6 Imaging Processor

45-point All Cross-Type AF & Intelligent Viewfinder

Enhanced Dual Pixel CMOS AF; Full HD 60p Movie Shooting

Capture Images in Style with the α6000 White Edition from Sony

Capture Images in Style with the α6000 White Edition from Sony

·         4D FOCUS realizes superior autofocus performance in four dimensions:

-       179-points wide autofocus coverage (2D height and width),

-       0.06 sec World fastest[1]  autofocus speed (3D depth)

-       Steadfast and accurate AF tracking ability by enhanced predictive focus system (4D time)

·         24.3 megapixel Exmor™ CMOS sensor featuring gapless-on-chip lens design

·         BIONZ X™ processor for pro-quality photos and Full HD video

·         NFC™ and Wi-Fi for One-touch sharing/remote control from your mobile

(SINGAPORE, 13 November 2014) – Impress your friends with clean white perfection by toting the special white edition α6000 mirrorless camera from Sony everywhere you go. Perfect for the upcoming festive season, the new white colour will go perfectly with your “White Christmas” themed parties and white OOTD (Outfit of the Day). The new white edition α6000 is an addition to its existing selection of black and titanium models, which were launched earlier this year.

Featuring the same cutting-edge functions as the original model, the new α6000 interchangeable lens digital camera encompasses 4D FOCUS, a superior autofocus performance that comes in four dimensions: A widely covered 179-point focal plane phase-detection AF sensor teamed with high-precision contrast-detection AF (2D height and weight), ultra-fast autofocus speed that allows it to capture subjects in just 0.06 seconds (3D depth), added with enhanced predictive and accurate tracking (4D time). 4D FOCUS features an advanced algorithm that analyses the direction and speed of a moving subjects’ motion, along with image analysing technology such as face or object detection to predict a subject’s next position with improved tracking capability. It stays on top of the intended subject without being distracted by interfering objects lying in its path.

The α6000 also exhibits outstanding picture quality, thanks to the 24.3 megapixel Exmor™ CMOS sensor and BIONZ X™ processor. Delivering the world’s fastest¹ AF performance of any interchangeable lens camera, the compact and lightweight α6000 offers continuous shooting at a lighting speed of 11fps, with highly accurate autofocus tracking. With the Fast Hybrid AF system also available in movie mode, you will never miss capturing all the exciting snippets in life – including fast-moving subjects like a day out with your pet dog or your child’s first football game.

It is also easy to share photos taken with friends and family. Simply hook up your smartphone with the on-board Wi-Fi or Near Field Communication on the α6000, and you are ready to share files across devices. A single touch also activates Smart Remote Control, linking the camera to fire the shutter from a distance and view photos directly on your mobile.

The special white colour edition α6000 with kit lens SELP1650 from Sony will be available at all Sony stores and selected authorised dealers from mid-December 2014 onwards, and will be sold at a recommended retail price of S$1,099.

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Specifications Sheet

Model		α6000
Lens compatibility		Sony E-mount lenses
Image sensor	Type	APS-C type (23.5 x 15.6mm) Exmor™ CMOS sensor
	Number of pixels (effective)	Approx. 24.3 megapixels
Record system (still image)	Recording format	JPEG (DCF Ver. 2.0, Exif Ver.2.3, MPF Baseline compliant), RAW (Sony ARW 2.3 format)
Record system (movie)	Recording format	AVCHD format Ver. 2.0 compliant/ MP4
Media		Memory Stick PRO Duo, Memory Stick PRO-HG Duo, Memory Stick XC-HG Duo, SD memory card, SDHC memory card (UHS-I compliant), SDXC memory card (UHS-I compliant)
Focus system	Type	Fast Hybrid AF (phase-detection AF/contrast-detection AF)
	Focus points	179 points (phase-detection AF) / 25 points (contrast-detection AF)
Exposure control	Metering type	1200-zone evaluative metering
	ISO sensitivity (Recommended Exposure Index)	Still images: ISO 100-25600 equivalent (1/3 EV step), AUTO (ISO 100-25600, selectable lower limit and upper limit) Movies: ISO 100-12800 equivalent (1/3 EV step) / AUTO (ISO 100-12800 equivalent, selectable lower limit and upper limit)
Viewfinder	Type	1.0 cm (0.39 type) electronic viewfinder (colour)
	Number of dots	1,440,000 dots
	Field coverage	100%
	Magnification	Approx. 1.07x (35mm camera equivalent: Approx. 0.70x) with 50mm lens at infinity -1m-1)
LCD screen	Type	7.5cm (3.0-type) type TFT, WhiteMagic
	No. of dots	921,600 dots
	Adjustable angle	Up by approx. 90 degrees, Down by approx. 45 degrees
Wi-Fi	View on smartphone	Yes
	Send to computer	Yes
	View on TV	Yes
NFC™		Yes (NFC™ Forum Type 3 Tag compatible, One-touch remote, One-touch sharing)
PlayMemories Camera Apps		Yes
Audio	Microphone	Built-in stereo microphone
	Speaker	Built-in, monaural
Dimensions (excluding protrusions)		Approx. 120.0mm x 66.9mm x 45.1mm
Weight		Approx. 285g (body only) Approx. 344g (with battery and Memory Stick PRO Duo included)

About Sony Electronics (Singapore) & Sony South East Asia

Sony Electronics (Singapore) was established on 1^st October 1999 with business activities comprising engineering and manufacturing, sales and marketing, and logistics and information systems.  As part of Sony Electronics (Singapore), Sony South East Asia is responsible for the marketing and sales of consumer products in Singapore, as well as for business and professional products in Singapore and other countries in the South East Asia region. It also handles export business for consumer products from Singapore to various parts of Asia. Since establishing our presence in Singapore in 1973, we have grown steadily over the years to become a leader in the consumer electronics market. For more information on Sony’s products and services in Singapore, please visithttp://www.sony.com.sg/

All I want for Christmas is Sony

Christmas is here once again! Sony is here to help you take the hassle out of shopping for your friends and loved ones this year with 9 treats that are guaranteed to unwrap smiles this holiday season.

Wished zooming in while using your smartphone did not result in poor and grainy images? That’s now a thing of the past with the new DSC-QX30 lens-style camera. Capture the sweetest moments of this festive season simply by connecting the lens-style cameras to your smartphone via Bluetooth or Wi-Fi. With its powerful 30x optical zoom lens, you can be sure that pictures of your daughter’s Christmas pageant will come out crisp and clear, even if you’re seated in the back row. But if you prefer being able to hold onto a shape more familiar, why not try the award winning Cyber-shot RX100 III? The RX100 III is an all-in-one compact camera equipped with top-notch features that are perfect for the amateur photographer or the professional snapper.

Are you itching to go on an adventure this Christmas? Don’t forget to bring along Sony’s latest and smallest Action Camera, the HDR-AZ1VR. Weighing only 63g and offering SteadyShot image stabilization, this Action Camera gives you stable images and blur-free videos when you hit the peaks and go on your exhilarating ski runs through the glistening snow!  

Let the world’s smallest and lightest High-Resolution audio digital music player immerse you in a world of vivid, richly detailed sound this holiday season. With the NWZ-A15 Walkman, your favourite Christmas carol has never sounded so good, and you can enjoy it non-stop with its 30 hours-long battery life. And since it’s the season for giving, why not pair the Walkman with the XBA-Z5closed-in ear headphones to make sure you are truly enjoying your music just as how the artiste wanted you do, in High-Resolution Audio. For the purists who insist the absolute best in aural entertainment, turn to the MDR-Z7 headphones for the ultimate sound, wearing comfort, design and construction quality. This pair of flagship headphones produces powerful lows and extended ultra-highs that create a greater and more spacious 3D audio experience.

For those who guiltily admit to binging on all the Christmas goodies, the NWZ-WS610 Walkman will help you burn those calories by being the best partner you will ever need during work outs. It comes with a handy ring-type remote that allows you to control your workout mix while you shed those pounds off your body.

Want to drown out your cousin who thinks she has the loveliest voice? Get the SRS-X1 Ultra-compact wireless speaker. Designed to be petite and waterproof, the SRS-X1 offers uncompromising sound and is easy to carry around. With Bluetooth and Near Field Communication capabilities, the speaker also lets you stream your favourite Christmas tunes wirelessly from a compatible smartphone or tablet.

Last but not least, who doesn’t know that Christmas is the perfect time to veg out in front of the TV? Sony’s very first curved 4K Ultra HD TV is here and it offers such a natural sense of depth and realism, that you’d think you were right there when Hugh Grant was grooving in his undies in Love Actually!