Find Your You: OtterBox Announces Attractive Case Line-Up for iPhone Xs, iPhone Xs Max, iPhone XR

Apple iPhone is more than a device, it is an extension of one’s self and style. With the announcement of iPhone Xs and iPhone Xs Max, now is the perfect time to accent iPhone with something that makes it uniquely yours and protects it from the daily grind. OtterBox, the No. 1-most trusted in cell phone case protection,¹ offers a full portfolio of style, color and graphic case options available now for iPhone Xs and iPhone Xs Max and coming soon for iPhone XR.

Cover iPhone Xs, iPhone Xs Max and iPhone XR with protection ranging from trendy and slim to rugged and burly – plus everything in between.² The OtterBox line-up continues to evolve with every iPhone generation. For example, this year the Symmetry Series case is slimmer than ever – without compromising trusted OtterBox protection that everyone knows and loves.

“We watch Apple improve and enhance its technology every year, and we are doing the same by enhancing the protection, style and design of each of our case series to make them better than ever,” said Jim Parke, OtterBox CEO. “Whether facing drops, dings or scratches, OtterBox protection keeps your device looking like new. That way, when it’s time to use Apple GiveBack, you will get every penny that you deserve.”

Each iPhone Xs, iPhone Xs Max and iPhone XR case design undergoes a minimum of 24 tests across more than 238 hours to earn the OtterBox Certified Drop+ Protection seal. These tests ensure lasting protection from drops, bumps, scratches and dings.

OtterBox offers a broad suite of cases, because iPhone users are as diverse and complex as their phone features. There's an OtterBox case for everyone:

• ·         Symmetry Series has been redesigned with a slimmer form and easy-push buttons and comes in a broad array of colors and graphics in a sleek, one-piece design. With an ultra-slim form, Symmetry Series is the perfect fashion statement to slide in and out of pockets.

• ·         Defender Series offers rugged protection for iPhone X, iPhone Xs Max and iPhone XR. The multi-layer design absorbs and dissipates shock, while port covers keep dirt and debris out. Available in a wide variety of colors and build-your-own options.

• ·         Pursuit Series is OtterBox’s thinnest, most protective case with protection against drop, dust, dirt and snow intrusion. The two-piece design seals together around iPhone and features audio scoops, a sealed camera opening and an included lanyard to tether it to your arm.

• ·         Crafted for luxury seekers, Strada Series Folio features a genuine leather cover, magnetic front clasp and folio design to keep the screen from scratches. The inside cover offers a card slot ideal for holding a credit card and ID.

• ·         Thin, protective and ready to go, Commuter Series is perfect for the everyday trek to work. The outer shell and inner slipcover absorb shock and stay slim, while port covers keep dust out of ports. Available in a wide variety of colors and build-your-own options. 

• ·         All OtterBox cases are compatible with Alpha Glass fortified screen guards. Alpha Glass guards against scuffs, scratches and dings to the brilliant display on iPhone Xs, iPhone Xs Max and iPhone XR.

Symmetry Series, Defender Series, Pursuit Series, Strada Series Folio, Commuter Series and Alpha Glass are available now for iPhone Xs and iPhone Xs Max and are coming soon for iPhone XR. Learn more at otterbox.asia.

Pursuit Series, Symmetry Series, Defender Series, Commuter Series, Strada Series Folio and Alpha Glass are available now at Best Denki, Epicentre, iStudio, LOL, Newstead, Nubox, and other authorised retail stores in Singapore. For full list of distributors, kindly contact jo@brand-cellar.com.

For retail enquiry, please contact OtterBox authorized distributor, Maclink Pte Ltd at +65 6338 8200, or visit http://www.maclink.com.sg/

Prices of the models are as follow:

Device	Series	SGD (RRP)
Xs and Xs Max	Defender	$89 to $99
	Commuter	$45 to $59
	Symmetry	$59 to $89
	Pursuit	$109 to $129
	Strada	$79 to $95
	Alpha Glass	$89

  

About OtterBox:

OtterBox innovates bold products that deliver confidence and trust in any pursuit. From its humble beginnings with a drybox in a Fort Collins, Colo., garage, OtterBox has honed and leveraged its expertise in manufacturing and design to become the No. 1-selling smartphone case in the U.S. and a leader in rugged outdoor lifestyle products.³

For more information, visit https://www.otterbox.asia.

LifeProof Announces SLɅM, NËXT and FRĒ for iPhone Xs, iPhone Xs Max and iPhone XR

- All-new SLɅM graphic cases liven up any look -

Sightseeing with the family, exploring the city nightlife or surfing at a favorite beach shouldn’t mean a new iPhone gets left behind. LifeProof has a case for almost any situation, look and mood with an all-new lineup for iPhone Xs, iPhone Xs Max and iPhone XR. Keep the hottest devices from Apple protected from day one with NËXT and SLɅM, available now, and lock in 360-degree, water, drop, dirt and snow protection with the award-winning FRĒ, coming soon.

Event was held at iStudio

For the first time, LifeProof SLɅM will be available with an array of stylish clear graphics that complement any style while accenting the sleek lines of iPhone Xs, iPhone Xs Max and iPhone XR.

“With advanced features like the Super Retina display, dual-camera system and up to 512GB of storage, Apple continues to enhance the way we use smartphone technology in our everyday lives,” LifeProof CEO Jim Parke said. “LifeProof is delivering a bigger and better case collection than ever before to protect these iconic devices. Our full lineup of cases will keep iPhone Xs, iPhone Xs Max and iPhone XR safe no matter what adventure you prefer­, from the beach to the mountains, the schoolyard to the concrete jungle.”

SLɅM is both stylish and drop proof. Screenless technology allows for direct contact with the touchscreen while the raised, beveled edge keeps the display protected from drops up to 6.6 feet (2 meters). The two-piece design features a clear back panel and rubberized color around the edges and front of the case. Plus, four attractive graphics options add a layer of style to the slimmest case in the LifeProof lineup.

Customising my name on the Lifeproof NEXT case. 

NËXT is ready for adventure with protection against drops, dirt and snow. An open-screen design allows direct access to the display, while drop protection and port covers keep iPhone Xs, iPhone Xs Max and iPhone XR safe in the backyard or the backcountry. The two-piece clear shell wraps around the phone and protects the screen with a raised, beveled edge and super slim form. NËXT cases are drop tested to 6.6 feet (2 meters) and carry an IP-5X rating for blocking dirt and dust.

FRĒ upholds the LifeProof legacy of four-proof protection that protects from water, drops, dirt and snow. The two-piece design has a built-in screen protector to guard against scratches to the brilliant display and seals the device from water, down to 6.6 feet (2 meters) deep, for up to an hour. Port covers keep dust and dirt out of the charging port and speakers.

The beautiful customized case when you buy a lifeproof

SLɅM and NËXT are available today for iPhone Xs and iPhone Xs Max, it is coming soon for iPhone XR. FRĒ is coming soon for iPhone Xs, iPhone Xs Max and iPhone XR. To learn more or sign up for product notifications, visit lifeproof.asia.

SLɅM and NËXT for iPhone Xs, Xs Max and XR are available at Best Denki, Epicentre, iStudio, LOL, Newstead, Nubox, and other authorised retail stores in Singapore. 

Prices of the units are as follow:

Device	Series	SGD (RRP)		Device	Series	SGD  (RRP)		Device	Series	SGD  (RRP)
Xs	FRE	$129.00		Xs Max	FRE	$159.00		XR	FRE	$159.00
	SLAM	$59.90			SLAM	$79.90			SLAM	$79.90
	NEXT	$99.00			NEXT	$119.00			NEXT	$119.00

  

About LifeProof:

After disrupting the consumer electronics industry with award-winning waterproof smartphone cases, LifeProof® continues to innovate and inspire. In its unapologetic quest to reimagine, reinvent and use technologies in extraordinary ways, LifeProof empowers athletes, explorers and adventurers to live life without limits. From its lineup of action-ready phone cases and accessories to the selection of waterproof, drop-proof, Bluetooth speakers and everyday-active backpacks, LifeProof is the gear you grab to go get living.

For more information, visit lifeproof.asia. #LiveLifeProof

Singtel launches iPhone Xs and Apple Watch Series 4

Singtel this morning launched the iPhone Xs, iPhone Xs Max and Apple Watch Series 4 at its Singtel Comcentre Shop.

A long queue of Singtel customers formed around the Singtel flagship store hours before the shop opened. First in line was Mr K. A. Ng, 37, who had queued since 5.30am to get his hands on the new iPhone before heading off to work.

“Singtel has provided top notch service to me over the years and the booking process for the iPhone this time round has been really smooth,” said Mr Ng, who has been a Singtel customer for more than 20 years. “I’m excited to be the first to purchase the new iPhone Xs Max and I love its gorgeous new Gold colour and advanced camera capabilities.”

Photo Caption : Comparing the size of my iphone 7P with iphone XS Max. 

Singtel is offering customers who buy the iPhones an exclusive Apple bundle that includes a new DataX4 add-on, MobileSwop Unlimited service and Apple Music, at a promotional price of S$26.90 per month, a 32 percent discount from the usual price of S$39.78. Customers who subscribe to this bundle will also enjoy S$100 off their new iPhone.

Photo caption: Mr Yuen Kwan Moon, CEO of Consumer Singapore at Singtel, (second from left), presents the new iPhone Xs Max to lucky customer no. 1 Mr Ng (third from left), together with emcees Sonia Chew and Joakim Gomez.

Singtel is the only provider in Singapore that enables cellular connectivity on the new Apple Watch. Customers can activate their cellular connectivity with a free 6-month subscription of Singtel’s NumberShare service (usual price S$6.90/mth).